-
Trying to De-Poo the No-Poo. Any help?
Hi all,
Does anyone have a technical or scientific definition for The No Poo?
And while we’re at it, why not add these suckers in the mix.
- The No Poo
- The Co-Wash
- The Cleansing Conditioner
- The 2 in 1
What are they, really?
How do they work, really?
How should they be communicated, really?
It appears how, what (and who) defines there description and characteristics are all as lopsided as each other. Media, bloggers, chemical and pro-world, stylist, distributors, and consumers. All confused or is it just me?
Oh and then Divacurl, (those geniuses) bring in a Loo Poo. Because nothing like market confusion to sell a few million dollars worth of goop before they catch on. (We’re were onto you from the beginning dum-ass’s).
So let’s make that five!
- No Poo
- Loo Poo
- Co-Wash
- Cleansing Conditioner
- 2 in 1
(I’m sure I’m leaving a few off)
Does anyone have industry best practice or a scientific explanation for WT heck is taking place at a molecular level?
Or how they should be differentiated?
Or maybe something to distinguish the variances between them all?
It’s up there with “Clean Beauty”
Thanks and any feedback welcome.
-
6 Replies
-
These are all marketing terms but basically.
1. No Poo, Loo Poo, Co-wash, and Cleansing conditioner can all be the same thing. They just involve washing your hair with a traditional conditioner that does not include silicones. The classic “Co-Wash” product is VO5 Conditioner. It’s only conditioning agent is Stearyalkonium Chloride or Cetrimonium Chloride. The idea is that those cationic surfactants can also help remove dirt and oil from hair. It doesn’t work very well but some consumers like the way it leaves their hair feeling.
2. 2 in 1 is an actual shampoo formula that also contains suspended silicone (Dimethicone) that is supposed to plate out on the hair during washing to provide post shampoo conditioning. The technology was patented in the mid 1980’s and is the basis for most successful P&G shampoos including Pantene, Herbalessences and Head & Shoulders.
-
“Washing” or shall I say not washing hair and scalp with a cationic emulsion leads to build-up of sebum, cationic compounds and silicones on hair and scalp. This is the reason why cationic surfactants is not a thing in shampoos. If the hair isn’t washed for too long it can lead to very negative consequences such as loss of elasticity, hair looking dull and can promote the growth of fungi (which is what, I suspect, happened to all those Deva Curl fans). I don’t understand how is this still a thing in the 21th century. I wouldn’t be surprised if we come back to good old masking body odours with perfume instead of washing with these trends.
-
“No Poo” is the little brother of “chemical-free”.Some don’t wash at all, others only wash with water. Many use baking soda and/or vinegar, or soap. Less popular options include clay, rye flour, egg, herbal concoctions with soap nut and many more. Others call it No Poo if they use a sulphate- and/or silicone-free shampoo, which is a crazy thing to lump together. I’m sympathetic to trying to do things differently, but find No Poo an unhelpful term because the room for interpretation is ludicrously big.
I wouldn’t be surprised if we come back to good old masking body odours with perfume instead of washing with these trends.
With all the glowing reviews, I’ll admit I’m intrigued: https://www.livinglibations.com/us/poetic-pits-classic -
Holy, when I started reading here about No Poo and Loo Poo, I was wondering ‘The heck is this? Is he/she seriously asking for advice regarding constipation or antidiarrheal drugs or how to de-clog or clean a toilet??’ :sweat_smile:How can Loo Poo = ‘(to take) a dump in the john’ be a marketing term for HAIR products? ROFLMAO
-
Although I don’t like soap and haven’t been using it for many years if I had a choice between washing my hair with soap (NaOH/KOH traditional soap) or a conditioner I would prefer soap. It would make hair look like a floor mop but at least it will be clean.
-
I will say that despite the marketing terms I am someone who has been very attracted to these concepts. Many women like to wash their hair, but washing your hair more then a few times a week seems stripping to many women. Be it ignoramus haha but I love my cowashes. I do feel they “cleanse” better than a traditional conditioner (the ones marketed as Cleansing Conditioners/Cream Cleanser etc.) I have seen some with a mild surfactant, so maybe it “cleanses” just good enough for women to loosen access oil that makes your hair feel clean without squeakiness and add some moisture. I can only cowash twice in a row and then I do feel I need to shampoo.
Log in to reply.