Cosmetic Claims

10

Mar'22

Research and the cosmetic industry

In my recent post about cosmetic chemists and marketing I made some assertive claims about the effectiveness of Green Tea …

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13

Apr'21

Are sunscreen claims and other beauty claims accurate?

The recent “scandals” related to sunscreen testing of brands like Purito, Krave and other sunscreen brands, made me think about …

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10

Mar'21

Do cosmetic products really work?

On my beauty science podcast we frequently get asked about whether this or that product works. And more often than …

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15

Feb'21

Cosmetic brand transparency - More marketing fluff?

The other day a reporter contacted me about a story related to a new brand that was highlighting their clinical …

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22

Jun'18

Testing Your Products on Hair Tresses – Types Of Tests And Tresses

This is a guest post by Preeti Gupta. There are a number of cosmetic formulators, hair shampoo manufacturers, as well as …

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23

Aug'16

Cosmetic Product Marketing and Weasel Words

I received the following question from a reader which I thought would make a good jumping off point to talk about …

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