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Good cooling effect in shampoo
I have prepared a shampoo and find that when used (me and other people), it doesn’t have a cooling effect even though I have 0.75% menthol in the shampoo. I am wondering why doesn’t it have a cooling effect with that percentage. Is the Menthol % too low, or is there something in the formulation that is reducing the cooling effect?
my shampoo is just a basic shampoo
SLES (70%) - 16%
Cocamidopropyl Betaine - 5%
Lauryl Glucoside - 3%
CDE - 1%
some plant extracts - 1%
preaervative - 0.1%
Fine salt (thickening) - QS
Citric acid (for pH adjustment) - QS
Fragrance - 1%
Solubilizer - 2% (for menthol)
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