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Similar looking competitor designs - Do you have any protection from copycats?
I see a lot of products, particularly on Amazon, that look exactly the same, same container, same graphic design, similar ingredients - only difference is often the brand name.
Do the brand who’s being copied have any recourse against copycats if they only have a wordmark trademark and no design marks? Are design marks even a thing in cosmetics?
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3 Replies
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Amazon was a big outlet for our private labeling business a few years ago- what you’re seeing might not be people ripping off others but just one private label brand doing a poor job of differentiating their products for their clients.
As far as recourse for an actual design copycat I have no idea, you’d have to ask a lawyer.
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Yeah, a lawyer is pretty much the only protection against this.
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Maybe they are all buying generic, look-alike bottles and caps, instead of having them custom designed and made?
They can copyright their label designs too.
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