FACT: Natural Formulations are the hottest type of cosmetic product currently being formulated. Sign up for this free Primer on Naturals Formulation and let us get you started on your way to…

Becoming An Expert at Creating

Natural Product Formulations

This 6 chapter, 54 page natural formulations ebook from Allured will teach you


  • The industry accepted definitions for “Natural” and Organic products
  • How to create effective, natural skin care formulations
  • How to make functional, natural hair care products
  • The challenges of developing natural formulations
  • What the future of green and natural cosmetics will look like

Get your free copy of the Formulating
Natural Cosmetics Primer ebook 


  1. Noel

    Hi Perry, the book helped me a lot. I am a librarian specialized in pharmacology and I could guide a user thanks to your book. Thank you!

  2. Hauwa

    Very informative. Thanks for the opportunity.

  3. mustefa

    very informative and helpful introduction book thanks perry

  4. min

    very informative book. thank you so much. also i need another book that contain formulation of nail powder. could you help me about it?

  5. mina rad

    so informative!!! thanks a lot
    i need to know about manufacturer formulation of “nail powder” that made of polyethylmethacrylate, polymethy metacrylate, benzoil peroxide and silica.

    I would be grateful if you guided me through this.
    thank you.

  6. Bryan

    Very informative book. Insightful and relevant. Learning quite a lot. Thank you.

  7. Greis

    Very informative. I enjoyed Naturals Cosmetic Formulating primer. Thank you so much

  8. Ross

    It’s very a good book.

  9. Julie

    Wow! Very informative. Soo many ruling and governing bodies!? Thank goodness scientist are doing amazing work uncovering the goodness in our natural world but it makes me sometimes wonder if the ‘KISS’ principal is often overlooked? Many thanks for making this information available to us!

    1. Perry Romanowski

      Unfortunately, things are rarely simple.

  10. Belinda

    Great book! I’m only halfway through, but it is very informative and helpful. Thank you!

  11. Lisa-Marie Clarke

    I am enjoying the primer. I am not done with the book yet but it has been quite the eye opener. A great introduction to formulation. Thank you!

  12. Kim Pelletier

    Very informative, insightful, relevant, and thought provoking! Loved the rhetorical question, “With which definition of natural will the product conform?” Thank you, Perry, and all of the contributors, for making this book.

  13. Wanga

    So informative! Thanks a lot.
    Mind blowing how the terms ‘organic’ and ‘natural’ have really been messed with.

  14. Favour

    I personally loved the part about a molecule of glycerin is still glycerin regardless of its source…

    natural, organic can mean anything

    oh and extracts such tiny amounts for flamboyant marketing

    Now I know more
    thank you

  15. Adedoyin

    Thank you! I am still studying the book but the parts I read thus far has been informative.

  16. Sreedharan Chalil

    An excellent treatise on natural cosmetic formulations. Kudos for sharing such valuable information.

  17. Cam

    Very informative and a great introduction to formulating natural cosmetics.

  18. Mohamad Sibai

    Thank you for great full work

  19. Jessie Desrouleaux

    As usual, this e book contains a wealth of information for both seasoned experts or those who are just staring out. Thank you Art, Perry, David Steinberg and all the other experts who have taken the time to gather this information for the rest of us…I for one really appreciate it.

  20. merlene

    This was a real eye opener for me. I now truly understand what the term organic means. Anyone interested in dealing with organic products should read this. Thank you.

  21. Jeannette

    Hi Perry,
    Thank you so much for sharing this free information! once again you always come through with some great goodies. Keep it coming THANK YOU. It is people like you that are willing to share such valuable information for FREE that keeps this world of knowledge spinning around.
    Thank you, Jeannette 🙂

  22. Shawn

    Lots of great information in this report. Gives one a lot to consider and think about when formulating.

  23. JP


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  25. Maya

    Thank you for sharing your knowledge. I can’t believe that the book is available in public for nothing. I’m not a chemist or someone in the cosmetic flied, just one of the consumers who is curious about what we are putting on everyday. It was definitely worthwhile reading it!

  26. nishma verma


    I think , it very interesting to read about the natural formulations and ingredients use especially with the examples


  27. Roger Zuniga

    Hi Peery:
    Thank you for this book, is excellent.

  28. Sevi

    Hi Perry,

    Thanks for enlightening me on a subject that is confusing since I am just starting this adventure. We are furtunate to have people such as yourself who like sharing their knowledge.

  29. Nicole

    great explanation and overview

  30. Natalia

    Thanks, Perry
    Interesting book. All the information is well systematized. Of course I would like more detailed advice. Thanks anyway

  31. josep

    Thanks for sharing the information with everyone
    The book is clearly written and contains information on the essential concepts in natural cosmetics.


  32. Patrick

    Definitely a fantasic read; lots of helpful information!

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  34. M.Nadeen

    An excellent addition to the cosmetic sector in an organised manner.

  35. M.Nadeen

    Thanks for making the opportunity to read this book which will enhance my knowledge about natural cosmetics

  36. Ane Walsh

    Very good information to get started. Thank you so much!

  37. Vida Karamooz

    Very informative. Thank you.



  39. Mel Tinio

    Thank you for making available this ebook. It’s a good intro to formulating green cosmetics.

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  41. hafez

    Hi Perry
    how are you
    your website is amazing and give us a great information
    my name is mohammed hafez,i live in Gaza city-Palestine,i have a bachelore degree in INDUSTRIAL CHEMISTRY,i startng in our kitchen then ,today i have some cosmetics products ,face creams,foot creams, hand creams,body lotions,clay masks,shampoos,conditioner,hair cream , and hair bath oil cream and antiaging cream,
    i use herbal extract and oils in my products,but i need more informations in cosmetic sciencs and especiall in herbal cosmetics science
    i really thank you AND I HOPE MORE COORPORATION

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  43. Samad

    The was quiet usefule. It is a very good introduction on how to define “Natural Cosmetics”.

  44. Samad

    The primer was well written. It is a very good introduction on how to define “Natural Cosmetics”.

  45. Suzette

    I really enjoy reading Formulating Naturals Cosmetic Primer and browsing your site.
    Even though am not a science person it was a very good read.

  46. Lisa

    Really useful and weel done. Looking forward for the course.
    Thank you

  47. Nino


    I really enjoy reading Formulating Naturals Cosmetic Primer and browsing your site.
    I am looking forward do the course in 2012 .


  48. Maggie Mahboubian

    The primer on natural formulation was a great idea, however, the discussions were very general and centered on the definition of natural, organic, etc. As someone who learned about formulation through research and experimentation, I was hungry for more meat and a discussion surrounding the challenges of preservation and emulsification. The writing in chapter 2 was mannered and detracted from the content. I’m not interested in the authors opinions about natural products, especially since it was clear the author did not even like natural formulations!

  49. Barbara

    Dear Perry I found the book on natural product useful as usual.
    I appriciate it a lot, it would be perferct if there was somo information on preservation, that is the most challenge issue in my activity…

  50. Jeffrey Ehlinger

    Thanks for sending me the informative Allured e-book. I like to stay educated in the ebb and flow of consumer demands in the personal care industry, and I found it to be a nice primer on Natural product formulating. I immediately recognized the contributing authors Abrutyn, Steinberg & Georgalas as experts in their fields. Furthermore I really enjoyed David Steinberg’s chapter highlighting of chaotic state of the various natural products regulatory groups and all of their seals of approval. Thanks for sending it along.

  51. Pat Tyson

    Perry, thank you for this ebook. I was especially intrigued by the info about the black pepper extract increasing absorption of topical nutrients. I need to look into that. Also, it makes me wonder if black pepper on our food causes better intestinal absorption of nutrients. Anyway…lots of good information, and so far all I’ve had time to do is skim the ebook. I think that most of us will have more time to reread and study after the holidays.

  52. Sharon

    I haven’t finish reading the e-book;, However, the chapters I have read was very informative I feel that this e-Book is a good tool to have as a new or experinced formulator. Thank You Mr. Perry

  53. Susan Christenson

    I haven’t had time to sit and read the e-book but am looking forward to some time this weekend to do so. I love it. So wonderful to have.

  54. Monique

    Though, I am still reading it, but find all of the information is useful. I will update when I am finished

  55. Denyse Lavigne

    It was good to read it. Some of that debate I had read before but this was more systematized. Chapter 3 was too challenging for me as a beginning chemist in this field. I really got lost in it. But I gained a lot from some of the other chapters. However, most of the document was exposing the problem with those words and all those various bodies that try to give standards. On the whole, it really didn’t help someone to begin formulating with natural products….and perhaps it was not meant to do that. (Yes there was a bit of information about that, but on the whole, it exposed the problems without really presenting ideas for solutions so it left me a bit bewildered.)
    Thank you, Denyse

  56. Eliza

    Hi Perry, first of all THANK YOU for the opportunity to read this. I found the reader to be quite informative on the different standards on natural and organic cosmetics. It also provides the reader with lovely background information on formulating natural cosmetics. Also it’s scientifically written, which I personally like.

    However I have a few points of criticism. I hope you forgive my cheekiness and hopefully it will prove helpful in some way?

    As a cosmetic chemist with some practical experience in the field, I found the 6 chapters to miss ‘body’ and stay a bit ‘cerebral’ in a theoretical kind of way. I missed in depth and to-the-point information on actual problems and solutions when formulating with naturals. There were some examples on formulas and ingredients (ones that a cosmetic chemist can also receive from suppliers), but that was about it. The information given also seemed a bit generic and unstructured, maybe because every chapter repeatedly challenged the definition of ‘natural’ cosmetics and the standards.

    I found chapter 3 to be the most informative of them all, although the pace was a lot more upbeat than the other chapters imo. This chapter did however seem to be written for peers with a good knowledge of of applied organic chemistry in cosmetics. I can imagine that may be too much to be asked of someone new at cosmetic chemistry?

    I do look forward to more, this is very valuable stuff and I feel honored to read it! Thank you again!

    1. Perry

      Hello Eliza – Thanks so much for your comments! I’m glad you found the primer helpful.

      I understand your critiques. The primer is meant to be an introduction to the field of Natural & Organic formulations. It is meant to give an overview of the practice of formulating natural products but not necessarily give in-depth details. In fact, providing the detail that you ask for requires a different format than a simple download to properly teach it. That is what our upcoming Formulating Naturals course is going to cover. This provides an intro to people who may want to take the class in the future.

      Certainly, one could read this and become a better formulator of natural products but this is just a first step, it is not an end. Make sense?

      Thanks again for your comments! I look forward to more in the future.

      1. Eliza

        This makes perfect sense, Perry! A primer is a lovely name btw, just enough informative coating to fixate what is to come 😉 I was hoping that this was not an example of how the course/training will look, because that would be just too theoretical and vague for me. So your reply makes me happy, now I’m really intrigued 🙂 Keep up the wonderful work and thank you!

  57. Jimmy

    Very interesting taught me a few things that i was trying to figure out…..

  58. Loretta Storch

    I think it’s great and appreciated receiving it. Formulating natural products is certainly an area of high interest so very timely!

  59. Inez

    The primer was well written. It is a very good introduction on how to define “Natural Cosmetics”.

  60. Inez

    The primer was well written. It was a good introduction on the subject how to define “Natural Cosmetics”.

  61. Amanda

    I think the primer was great and gives a nice introduction on Formulating Natural Cosmetics. Thanks for the e book I hope there will be more to come Thank You!

  62. Linda Jakubus

    Bravo. I can’t think of enough accolades to describe the Formulating Natural Cosmetics Primer ebook. It spells out the challenges and some solutions to assist formulators of “natural” and organic cosmetics in the face of an ill-defined genre with numerous regulatory bodies. The piece is highly informative, well balanced, and tackles a very complicated issue.

  63. Paul

    A very good introduction to a confusing field.

  64. Cindy Jones

    The Formulating Natural Cosmetics ebook is a nice introduction to the challenges that face formulators. I’d like to see practical information on how exactly to use some of the newer ‘natural’ ingredients, even if it is hard to define natural. But for instance; what are good ways to thicken non ionic natural surfactants, what does one need to know abut working with non ethoxylated emulsifiers, what are some options for hair conditioners, how to provide a sheen without silicones, etc. Thanks for providing the ebook.

  65. Mark Fuller

    I thought the Guide was very well written. My first approach with a client when they ask for a “Natural” product is to ask them to define what they consider “Natural.” Oftentimes it is a nebulous, undefined Marketing claim that they wish to follow.
    The Guide does a great job helping to better define these and other issues. It was well written and a definite asset.

    1. Duncan

      I’d agree with Mark,
      Its certainly a good reference guide for the marketing types who like the concept of Natural or Organic, but don’t understand the requirements involved.
      The formulating side certainly gives a pointer, but to be fair anyone using this will be adapting formulations to suit their own needs.
      Its a good starter or primer.

  66. George Salovich

    I think that the primer is great! It offers much needed insight as to what is involved and how it all came about.



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  68. Gary Neudahl

    The natural and organic aspects of formulating are very relevant; thanks for making an introduction available to interested parties!

    1. Perry

      Thanks Gary!

  69. muntkhab

    it “b very exiting for me.

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