Cosmetic Product Marketing and Weasel Words
I received the following question from a reader which I thought would make a good jumping off point to talk about cosmetic product marketing. I read…
I received the following question from a reader which I thought would make a good jumping off point to talk about cosmetic product marketing. I read…
In the United States cosmetic companies are not prevented from making almost any claim they want. However, there is a significant rule they must follow.…
Often, the cosmetic industry is accused of lying to consumers. About half of the time the people making the accusations are wrong. No, the cosmetic…
Proctor and Gamble is arguably the biggest company in the beauty business. They also spend the most money on research and development which results in…
The relationship between dermatologists and cosmetic chemists is interesting. While I can’t speak for dermatologists, from a cosmetic chemist perspective I respect dermatologists for their…
Formulating is only one of the responsibilities of a cosmetic chemist. An equally challenging task is to come up with claims and tests that will…
I was reading some of my latest Twitter updates when I saw another claim about a beauty product being “chemical free.” Reading claims like this…
I received the following press release from the PR people at Pantene. Being a beauty blogger I get lots of these things and I mostly…
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