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K-beauty is becoming very serious
A study from Thompson Reuters appointed the Korean LG as the most innovative company of the world in 2015 (in the segment of cosmetics and beauty). They are even above Loréal (biggest cosmetic company of the world), Kao, AMOREPACIFIC (another Korean one cosmetic company), Procter & Gamble… For electronics LG is huge, but for cosmetics is a relatively small company…
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