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Term for Whitening during Rub-In of Lotions?
Dear fellow chemists,
Is there an official term for the whitening (phase inversion?) that can occur when lotions are rubbed onto the skin? (Typically seen in formulas that contain high levels of fatty alcohols and no silicone)
Also, as a followup question; I have a formula that, due to unusual requests, has a high fatty-A content and cannot contain silicone (and thus quite whitening on rub-in).
Do you have any suggestions on raws (non-silicone) that I could ADD to the current formula to reduce the whitening effect? Oils, esters, or humectants would be ideal. (Would prefer not to mess with emulsifier/fatty acid composition.)
Thank you for your advice!
Gfeldman
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