I tried making my 2nd batch of clay pomade and it came out clumpy this time.
My formula:
H20 - 51.05%
Kaolin Clay - 5%
Bentonite Clay 1%
Ceteareth25 - 8%
PVP - 3.6%
Propanediol - 1%
Beeswax 5%
Emulsify Wax - 15%
Stearic Acid - 2%
Sweet Almond Oil - 3%
Shea Butter - 4%
Fragrance - 0.25%
Preservatives - 1.10%
150g batch.
The only issue I had during this batch was getting all the Ceteareth-25 to dissolve completely. Even at 75C, they were sticking to my stir stick and wouldn't dissolve much. I probably should have waited but I went ahead and mixed my water phase and oil phase together at around 75C and used an immersion blender (w/ milk frother because it was the smallest attachment I had) which seemed to have helped dissolve the Ceteareth but gave me lots of foam (I assume from the milk frother). However, as my mixture was cooling, it started to look clumpy (i.e. like rice pudding).
Do you know what happened here and how I can fix my process?

Comments
1. Does Ceteareth-25 belong in the water phase or the oil phase?
2. If it belongs in the water phase, do I need to heat the water phase in a double boiler? It is what I currently do and I figure it's not getting hot enough because of the heat transfer. I want to just throw my water phase into a pot and heat it up directly.
I am also pouring way too late? This stuff is thickening around 60C but my preservatives want to be below 60C. I might just have to throw everything in earlier.
You could try Emulsifying Wax NF or PEG-40 Hydrogenated Castor Oil (or a mix of both).
Polysorbate 80 might also be a half decent option. I would just make up the hold with 2-3% more wax.
I've also just noticed that you are currently using 15% E-Wax. Is that not enough on it's own to emulsify your product? If it isn't, you should just remake your emulsifier system because it seems to be a bit messy/unoptimised.
Is this an issue with my emulsion or do I need a thickener/lower my water composition (was at 46%)?
Thanks!
The stickiness likely has something to do with the PVP and the high level of ceteareth.