Why is Vitamin C now touted as the next big thing for skin care?
Gunther
Member
in Formulating
Weren't we down this road already?
Oral Vitamin C megadoses have already been tried since the 70s
while some say it helps prevents colds, there's no evidence that it does anything noticeable to skin.
Unlike creams, oral vitamin C has high bioavailability.
Oral Vitamin C megadoses have already been tried since the 70s
while some say it helps prevents colds, there's no evidence that it does anything noticeable to skin.
Unlike creams, oral vitamin C has high bioavailability.
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The fact that this was tried in the 1970's and was shown to be bunk wasn't enough to sink it in the minds of a lot of people. People don't remember the debunking and after a little while, these ineffective treatments come back. It's like trying to sink rubber duckies.
It's also very difficult for consumers to know whether something noticeable is happening on their skin or not. It's especially true for an ingredient that is supposed to work over time. Who remembers what their skin actually looked like 2 weeks ago?
The reality is that people want to believe things work, marketers want them to believe so tell reinforcing stories, and when consumers have spent a lot of money on a product they naturally would rather see themselves as satisfied customers instead of suckers.
In my opinion, there are no anti aging creams that will provide a real noticeable benefit to consumers beyond what a standard moisturizer will do. Proven lab effects are not consumer noticeable and when consumers say they see a result, it's just confirmation bias.
@ngarayeva001 - It's difficult to convey my meaning but my statement is based more on the ability of consumers to notice things rather than how well, or whether a particular product works. People are just terrible at seeing subtle differences. Sometimes people are not even good at noticing big differences. (see
And the most effective, anti-aging product in the world gives subtle differences at best.
I have products that are exactly the same, except for the color. Even distributors and manufacturers with years of experience will say "the red one is sweeter", "I'll take the blue, is stronger and fresh".
You can convince people to rub shit on their face because "katy perry does it, and she looks great!". And it will work. Ask any cosmetologist.