Home Cosmetic Science Talk Formulating Cosmetic Industry How many cosmetic brands are guilty of this?

  • How many cosmetic brands are guilty of this?

    Posted by oldperry on January 20, 2016 at 1:32 am

    Using chemical fear marketing for profit.



    From the article: Steps to profiting…

    1.  Plant the seeds of fear (e.g. follow the EWG skin deep database)
    2.  Obscure the science
    3.  Profit (by overcharging for products that aren’t actually safer or better).

    oldperry replied 8 years, 2 months ago 1 Member · 0 Replies
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