Are 82% of cosmetic claims misleading?

PerryPerry Administrator, Professional Chemist
The researchers in this paper seem to think so.

I think they are being a little harsh suggesting that being vague is necessarily misleading.


  • BobzchemistBobzchemist Member, PCF student
    Personally, if we count vagueness as misleading? I think we're closer to 90%. I don't think I'm going too far out on a limb to say that anything other than a generic "moisturizing" claim is designed, in some way or another, to be misleading. Sometimes, it's misleading in the other direction, though - companies whose products actually produce drug-like effects trying desperately to avoid making drug claims.
    Robert Zonis, Sr. Formulation Chemist, Beaumont Products "All opinions and comments expressed are my own, have no relation to Beaumont Products, are fully copyrighted, and may not be used without written permission."
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